End-to-end guest journeys: pre-contact to post-analytics

Gaia Pulse is a Generative AI & LLM staff assistant for guest and knowledge management.

It empowers staff to efficiently retrieve information, answering questions like "Who will arrive in the next 20 minutes?" , "Help me check-in guest Mark Jones" , "Who are the VVIPs attending the match today?" .

By streamlining data searches and actions, Gaia Pulse enhances staff efficiency by reducing computer time and enabling more meaningful interactions with guests, all while keeping their profiles in mind.

Gaia Pulse knowledge management helps summarize documents, find information across document databases. This solution is particularly beneficial for streamlining daily operations, as well as for managing new stadiums or retrofitting projects.

Our Fan Identity Verification solution streamlines identity verification and access control using Fan ID technology and real-time facial recognition with existing cameras or turnstiles equipped with Facial Recognition screens. The Gaia Fan ID app securely matches a fan's selfie, identity document, and phone number, featuring liveness detection and an extensive database of over 13,000 ID templates from 247 countries. The automated verification process is 50x more efficient than manual checks, allowing for quick entry. Face tickets ensure that the individual entering the stadium is the rightful ticket holder. It also detects banned fans through face matching and provides real-time alerts, ensuring enhanced security while prioritizing privacy with anonymous tokenization of facial identifiers.

The VIP Journey Management solution provides a seamless and personalized experience for VIP guests at sporting events, efficiently managing their journey through key stages like travel, airport transfers, hotel check-in, and venue access. By default, staff can confirm guest statuses via text or voice using the Gaia app. Touchpoints can be added to automatically update guest status:

1. Geofencing Integration: Staff receive real-time updates on guests traveling to the next venue when drivers' phones enter designated geofencing points (hotels or stadiums), allowing for proactive arrival anticipation.
2. Guest Recognition Upgrade: This feature automatically provides guest profiles within a 20-meter radius and updates their status in real-time, ensuring tailored greetings and quick access to essential information.

Ultimately, the solution creates a "red carpet" experience, ensuring that guests feel valued and attended to at every stage of their journey.

When multiple guests arrive simultaneously, our system ensures efficient recognition and management. Guests are prioritized based on proximity to staff; the closest guest's profile appears first, followed by the second closest, and so on. This logic applies whether you're using cameras or BLE lanyards. Additionally, staff receive guest names via voice alerts, along with a summary of each guest's profile and insights on their devices. This streamlined process allows staff to quickly access important details, enabling them to spend less time on devices and more time building meaningful relationships.

No, staff cannot locate any guest along their journey. Guest profiles are displayed on Command Centre and staff devices only when guests geofencing points or enter facilities, just before staff would typically inquire about their identity or ticket details.

The Gaia platform is fully compliant with GDPR regulations, ensuring robust data protection and privacy. As a data processor, we assist sporting and event organizations in obtaining guest consent, typically during registration or upon arrival. Our consent rate is approximately 90%, largely due to the appealing benefits guests receive from a seamless and highly personalized journey.

Smart cameras significantly enhance the fan experience by enabling seamless entry, personalized interactions in VIP lounges, and efficient ticket validation through facial recognition. They improve operational efficiency by sharing real-time wait times for food and beverage (F&B) outlets and restrooms, helping fans make informed decisions. Additionally, loitering alerts ensure that security personnel can quickly address any suspicious behavior. They also facilitate crowd monitoring and detect banned fans through face matching, providing immediate alerts and maintaining a secure environment while prioritizing fan safety and enjoyment throughout the event.

The Gaia Connectors have been connected to 15 types of systems (e.g. ticketing, POS, CRM, etc.) to streamline processes of fan identification, VIP journey hyper-personalisation, staff communication and duties completion.

Our infrastructure got the SSLAB Rating A with the AES-256 encryption framework, the world's most secure protocol and protection for data transmission in every status (at Rest, in Use, in Motion). All AWS services we use have certifications for compliance with ISO/IEC 27001:2022, 27017:2015, 27018:2019, 27701:2019 and ISO/IEC 9001:2015.

We use AWS Shield Standard for DDoS Protection. For automatic detection and mitigation of volumetric network (OSI layer 3) and sophisticated application (layer 7).

We use AWS WAF 2 with all instances of server, Storage Service and API Gateway for: bad bot and scraper protection, SQL injection protection, cross-site scripting protection, scanner and probe protection, IP address whitelist/blacklist, known attacker protection and HTTP flood protection.

Along with Firewall Server, EC2 instances also have Security Group and ACLs. Security groups control both inbound and outbound traffic at the instance level, while ACLs act as a firewall for associated subnets, controlling both inbound and outbound traffic at the subnet level.

Getting started is easy. Follow these 3 simple steps:

1. Contact Our Sales Team: Reach out to discuss your specific needs and explore the solutions that best fit your requirements.
2. Choose Your Plan: Select a plan that aligns with your goals and budget.
3. Setup Phase: The setup process typically takes 2-4 weeks, depending on the chosen solutions and touchpoints.

Our team is here to guide you every step of the way