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Solutions Overview
Create better customer experiences through your property app
AI-driven platform that understands and elevates the app user journey via a rich personalised outreach on-and offsite
Marketing automation for mall operators
Gaia learns how each shopper uses the app, how they shop, what their preferences and behaviour patterns are.
Gaia AI helps learn, target and engage
It takes around 8 weeks for Gaia AI to learn how, where and when to best engage with app users.
1 in 10 The Multi Billion Dollar Problem Gaia Helps Solve
Mall tenants own the majority of the shopper relationship. Malls capture only 1 in 10 shoppers who walk though their doors.
For Landlords Own the shopper relationship
- Improve traffic capture rate
- Maximise marketing impact
- Boost app engagement
For Tenants Engage customers drive revenue
- Reach shoppers outside mall
- Impact real-time behaviour
- Assistance , no invasion
How Gaia helps your shopping mall?
Gaia AI influences customers at the right time, place and with the right content
Engage
The AI engine sends personalised notifications learning from app usage, content engagement and location
Target
AI targets users by their current location (in-mall QR code scanning, geofencing or sensors) or past activities
Re-Engage
Boost conversions by adapting your communication to your audience responsiveness
Feed
Understand mobility, space utilisation and customer journeys to build new business lines
Influence
Segment customers by route and interests to personalise the relationship with them and boost retention
Grow
Cost efficiency and monetisation by increasing customer satisfaction, loyalty and revisits
Take action with our insights
Campaign performance
- Daily active users
- Downloads
- Open rates
- Click-through rates
Conversion and duration
- Street-to-mall conversion
- Mall-to-store conversion
- Spot dwell time
- Demographics
Zones and frequency
- Store correlation
- Anchor tenant
- Zone interdependence
- Unique, repeat, new visits
Volume and movement
- Foot and door traffic
- Entrances
- Hot/cold zones
- Traffic flow
Drive Measurable
Results
5X boost
in app usage rate
↑20%
app users to store
34K
app users & sensors
55-75%
open rate, high conversion